株式会社ロジクールのLogicool for Business Marketing Lead – Japan求人
株式会社ロジクール
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仕事内容
Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.Location: Tokyo, JAPANDepartment: Logicool, B2B DivisionReports to: Japan B2B HeadType: Full-timeAbout the RoleWe are seeking a dynamic and results-driven Logicool for BusinessMarketing Lead for Japan to drive our marketing strategy in Japan. Thisrole will be pivotal in delivering integrated marketing programs thataccelerate growth through both our partner ecosystem (to and throughpartners) and generate awareness directly with enterprise and SMBcustomers.You will be responsible for building pipeline, increasing brand awareness,and strengthening market share in Japan. The ideal candidate is anexperienced regional marketer with strong commercial acumen, deepunderstanding of local market nuances, and a proven track record ofexecuting impactful B2B marketing programs in collaboration with salesand partner teams.You will also be responsible for leading 4P for specific categories such asVC (Video Collaboration) in B2B market, properly managing new productlaunch, pricing, margin, and GTM.Key ResponsibilitiesJapan B2B Strategy & Leadership● Develop and execute the Japan B2B marketing strategy, aligned withEAD (Europe Asia Developed) regional and global priorities.● Lead a small team of local marketing specialists and agencies todeliver results.● Take full ownership for VC category P/L, including forecasting & GTMPartner (To and Through) Marketing● Drive joint marketing programs with key partners, includingdistributors, resellers, and strategic alliances.● Build partner enablement and co-marketing plans that generatequalified leads and measurable pipeline.● Manage MDF (Marketing Development Funds) effectively, ensuringROI and compliance with partner program guidelines.● Collaborate closely with the partner sales organization to alignmarketing initiatives with channel growth objectives. End-Customer Marketing (Enterprise & SMB)● Plan and execute integrated marketing campaigns (digital, content,events, ABM, and demand generation) targeting enterprise and SMBcustomers across priority industries.● Localize global campaigns and messaging to ensure cultural andlinguistic relevance, and oversee management of the local PRagencies.● Work with sales and business development teams to acceleratefunnel progression and support account-based programs.● Leverage analytics and insights to optimize marketing performanceand improve conversion metrics.Cross-Functional Collaboration● Partner with regional sales leaders and product marketing totranslate business objectives into actionable marketing plans.● Collaborate with the global and regional marketing organizationsincluding operations, demand gen, and channel marketing teams toensure brand consistency and operational excellence.● Represent the Japan market in regional and global marketingforums, sharing best practices and success stories.4P Management mainly for VC● Maximize revenue and profit for VC category in Japan B2B market byleading VC CCM (Video Collaboration Cluster Category Manager)Qualifications & Leadership Experience● 8+ years of experience in B2B marketing, with at least 3 years in aregional or multi-country marketing & 4P role.● Proven leadership experience, including managing direct reports, orcross functional teams in Japan● Track record of driving measurable pipeline growth through partnerand end-customer marketing.● Experience in technology, or IT services industries strongly preferred.● Strong understanding of partner ecosystems and channel marketingmodels in Japan● Native or fluent in Japanese and business-level English.● Exceptional stakeholder management, influencing, and presentationskills.● Data-driven mindset with proficiency in CRM and marketingautomation platforms (Salesforce, Marketo, Knak, Seismic, Tableauetc.).● Willingness to travel across the region (up to 30%).#LI-LC1Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.
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